Medium
Medium
Medium
Online Product Launch Event
Online Product Launch Event
Online Product Launch Event
Overview
Overview
Overview
The VanMoof S3 and X3 online launch event was an experience that redefined a physical product launch for a new, online only, global audience. Resn created an interactive platform that launched VanMoof's new high-end e-bikes to the world in April 2020. The event combined interactive 3D, video from the founders, live chat and the ability for guests to ask the brand questions before a live Q&A.
The VanMoof S3 and X3 online launch event was an experience that redefined a physical product launch for a new, online only, global audience. Resn created an interactive platform that launched VanMoof's new high-end e-bikes to the world in April 2020. The event combined interactive 3D, video from the founders, live chat and the ability for guests to ask the brand questions before a live Q&A.
The VanMoof S3 and X3 online launch event was an experience that redefined a physical product launch for a new, online only, global audience. Resn created an interactive platform that launched VanMoof's new high-end e-bikes to the world in April 2020. The event combined interactive 3D, video from the founders, live chat and the ability for guests to ask the brand questions before a live Q&A.
Production & Development: Resn
Resn Creative Director: Simon Jullien
Production & Development: Resn
Resn Creative Director: Simon Jullien
Production & Development: Resn
Resn Creative Director: Simon Jullien
Project 18
Project 18
Project 18
Interactive Bikes
Interactive Bikes
Interactive Bikes
Showcasing Features
Showcasing Features
Showcasing Features
Throughout the event we added in interactive experiences to discover and understand new product features. As the founders described each new bike feature in video format, a 3D bike was added alongside it featuring unique interactions to explore while they spoke.
Throughout the event we added in interactive experiences to discover and understand new product features. As the founders described each new bike feature in video format, a 3D bike was added alongside it featuring unique interactions to explore while they spoke.
Throughout the event we added in interactive experiences to discover and understand new product features. As the founders described each new bike feature in video format, a 3D bike was added alongside it featuring unique interactions to explore while they spoke.
